Normally I tend to harp on the negative aspects of what podcasters do, but this time I want to applaud two podcasts for doing something different. They each broke out of their normal mode to share content that was appropriate for their audience even though it didn’t fit their expected format. One is a case where a podcast went much longer than normal and the other is a case where they delivered a shorter than normal episode.
I don’t mind long shows as long as they are packed with content and aren’t long for the sake of being long. Stever Robbins at the Get-It-Done Guy podcast released an episode this week that was 20 minutes in length. His shows are normally between 5 and 7 minutes. Though the show was longer and an interview format (he normally does well-scripted monologues) it was appropriate and bursting with great information.
Short, But Appropriate
The other show is the IPM Partnership Podcast with Matt Barfield. Bro. Matt’s shows are usually 15 to 20 mintutes in length with him conducting an interview. In the episode I heard the other day he had someone else conduct the interview and the show was less than 8 minutes long. I applaud him for letting someone else take the mic and for not feeling like he had to fill 20 minutes of time when he only had 8 minutes of content.
Bravo to these two podcasts! And thank you both for being good examples of when it is appropriate to make a show longer and when to make one shorter.